Spring Meeting 2016
Branding versus Authenticity
We had an excellent meeting on Saturday 30th April, at the Royal Society of Medicine. Our inspired speaker, marketing consultant, Kirby Amour challenged all our preconceptions on how marketing for the therapeutic world can be approached. You can read a blog on her talk, and our discussion here. Our thanks go out to Kirby for giving up her time to come and provoke us in such an interesting and innovative way.
The meeting was a great success, and the atmosphere reflected the strong sense of energy and community within the Association. It was great to see everyone!
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